CASE STUDIES

From 2010 onwards , Sabu Pappachan carried out the responsibility as an outsourced CMO for more than 25 clients in India

Client 1

Bangalore based 450 member company / established in 2000, now merged with public listed firm.

Practice Area: Embedded, BPO , HR consulting.

Objective: Building International Alliance(long term client acquisition).

Client 2

Delhi based 30 member product firm for automotive industry Marketing strategy , sales team formation, Online presence

Practice Area: Embedded, BPO , HR consulting.

Objective : Building International Alliance ( long term client acquisition ).

Client 3

Bangalore 50 member Retail ERP company established in 2006

Practice Area:US centric retail ERP product

Objective : Establish / guide Intl sales team

Client 4

Bangalore based 70 member services company established in 2004

Practice Area: Services company with MS development with Europe clients

Objective: Establish an international sales team for US market

Client 5

USA based Network securty company

Practice Area: Product company for Network Security tool

Team size : 30 people firm ,now acquired by a US firm

Objective :Establish a remote sales team in Bangalore to tap US market .

Client 6

Technical writing firm - 15 member team

Practice Area: A Technical writing company with 15 members

Objective:Establish Online Marketing

Client 7

IT Remote Management Infrastructure company established in 2001

Practice Area:Open source product in IMS ( VPN , File server, Firewall, Email )

Team size : 30 people company established in 2001

Objective :Establish Partner network in India due to shift from direct sales to partner sales

Client 8

Kochi based Software services firm , 250 member team , established in 1990

Practice Area: SAP Implementation , M.S Development,KPO & Consulting

Team size : 250 member I.T services company established in 1990

Objective :To expand business to International Market( first time entry to International market )

Achievement : Built business from USA, Europe, M.E & Australia

Client 9

BPO firm based at Kochi Infopark with 800 member team

Practice Area:Geomatics / Geospatial activity / : BPO/ BPS in Finance / Mortgage / geneology

Team size : 800 member IT & ITeS Company based in Infopark Kochi

Objective :Strengthen the International market , Integration of Offline & Online activity

Achievement : Built a strong sales team for the entire company and worked as interim CMO

Client 7

German based health care device company - 500 M Euro turn overMarket study for India entry Strategy for business expansion in India Competetion analysis

Client 8

NY based Personality development / trait skill development company

• Marketing strategy for India business
• Sales strategy for quick client acquisition
• Tips to acquire initial set of clients in India